One eye colour gets all the attention on dating apps – and it won’t surprise you

When it comes to dating preferences, often the first thing people mention is an eye colour they’re particularly fond of.As singletons contend with the built-in swipe culture of

the modern dating landscape, standing out and making a good split-second first impression has never felt like more of a necessity.Given they’re the windows to the soul, which eye

colours are the most popular? Contact lens store Lenstore did their homework to find out.In their study, they changed the eye colours of a male and female participant using

photo-editing software and created a number of accounts on dating apps Tinder, Bumble, and Hinge. They totted up how many matches the pair received using the same images and

biography across all of the apps.Sign up to our free Indy100 weekly newsletterTo mix things up they also included unnatural eye colours such as black and purple eyes, which are

only achieved through wearing coloured contact lenses.So which eye colours are the most attractive?Blue is apparently the most attractive eye colour in a man, while hazel is the

most attractive in a woman.The profile with the blue-eyed boy accounted for over 1 in 4 matches in the men’s study, with the next most popular eye colour being brown (22 per cent

of all matches). Green was the next most popular, followed by hazel and black. The least popular eye colours in a man were black and purple.Blue eyes were found to be the most

popular in menGetty Images/iStockphotoHowever these results were vastly different when looking at the preferences expressed in the woman’s lists of matches.Hazel was the most

popular eye colour to receive a right-swipe, accounting for 1 in 5 of all the woman’s matches.Hazel eyes were found to be the most popular eye colour in womenGetty

Images/iStockphotoBizarrely it only beat purple eyes by a single match, with black eyes coming in third place. Blue and brown, the most popular for men, trended towards the bottom

middle of the women’s list, with brown eyes – the most common in the world – receiving only 13 per cent of all matches. Green eyes were at the bottom, accounting for 11 per

cent of the likes.Why do we have a preference when it comes to eye colour?There seems to be four main reasons, according to the experts Lenstore spoke to. Childhood memories,

emotional compatibility, beauty standards, and simply having a “type” all inform our preferences in a potential suitor’s eye colour.Sex and relationship coach Ness Cooper

said that some past studies have suggested that we get the hots for people who have similar physical traits to our parents or even ourselves. This extends to eye colour, too.