Dating app Hinge tests with $60 per month premium tier, Tinder considers $500 version of app
Hinge will test a $60 premium tier for "highly motivated daters" while Tinder is reportedly testing interest in a $500 version of its app.Video transcriptSEANA SMITH: Getting a
date these days, well, it could cost you a pretty penny. We're not just talking about the actual date. Now Match Group's popular dating app Hinge testing out a plan that could cost
up to $60 a month for who they call, quote, "motivated daters." This would be a new premium level that's a step up from their current $35 a month paid tier. Now for that price,
users will get more exposure. Their like will be seen faster by other users, and they'll also be getting better recommendations for users that Hinge thinks that subscriber will be
most interested in. Dave, this is interesting to me because--DAVE BRIGGS: Do you see my skepticism?SEANA SMITH: I'm very skeptical about the $60 a month. That's a ton of money,
especially in this economy.DAVE BRIGGS: Ugh.SEANA SMITH: And it doesn't sound like, at least from what we just read, that you're getting a heck of a lot of perks with it.DAVE
BRIGGS: The price of eggs is up 60% year over year.SEANA SMITH: You can afford 60 bucks a month on Hinge, not knowing--DAVE BRIGGS: No.SEANA SMITH: --guaranteed that you're going
to find love.DAVE BRIGGS: Up from 35. And what blows my mind here is they have this readily available. They could make it faster now. They could provide you better matches now.
They choose not to when you read the fine print here. But you can get it for 15 more bucks a month. Is dating online recession proof? I don't think so. I think given inflation,
people are going to run away from that type of price tag.But I'm old. I don't even know what it's like to online date. I, though, was blown away when I read about Match's other
dating app, Tinder, testing a user interest in a version that would cost $500 a month. They're allowing people to join a waitlist if the version becomes available. What does that
do? Actually pay for dinner?Story continuesSEANA SMITH: I would hope so.DAVE BRIGGS: Because anything short of that is outrageous. And I can't imagine anyone with that type of
disposable income is on Twitter-- on Tinder in the first place.SEANA SMITH: Yeah, I feel like if you're charging $500 a month for a dating app service, you need to have somewhere
in that clause that it's guaranteed to find you the love of your life or someone that you are going to date for an x amount of time--DAVE BRIGGS: They're going to buy the bottle of
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wine.SEANA SMITH: --because you deserve something if you spend $500 a month. I don't know who could afford that. That is something that's not even on my radar. I don't even know if
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